Privacy policy – what should it include?

 

Every website that collects user data should have a privacy policy. This document informs visitors about what data is collected, how it is processed, and what rights users have.

 

What is a privacy policy?

 

A privacy policy is a document that outlines the rules for processing personal data of users visiting a website. It should comply with applicable regulations such as the GDPR (General Data Protection Regulation) in the European Union or CCPA (California Consumer Privacy Act) in California.

 

What information should be included in a privacy policy?

 

A privacy policy should contain:

  • Data controller information – Who is responsible for data processing? (e.g., website owner, company)

  • Types of collected data – What data is gathered? (e.g., name, email, IP address)

  • Purpose of data processing – Why is the data collected? (e.g., order processing, marketing, analytics)

  • Legal basis for processing – Has the user given consent? Is the processing based on a contract or legal obligation?

  • Data storage and security – How long is the data stored, and what security measures are in place?

  • Sharing data with third parties – Is the data shared with other companies, such as payment providers or analytics services (e.g., Google Analytics)?

  • User rights – What rights do users have? (e.g., right to access data, request deletion, right to be forgotten)

  • Cookies information – Does the website use cookies? How can users manage them?

 

Tips for creating a privacy policy

 

  • Use clear and simple language.

  • Avoid complicated legal terms.

  • Tailor the policy to your website’s specifics – different rules apply to blogs and online stores.

  • Regularly update the content, especially if regulations or website operations change.

  • You can use privacy policy generators or consult a lawyer to customize the document for your business needs.

Dorothy Collins

Dorothy Collins

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Dorothy Collins –

Professional Psychological Support

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New York, NY 10001
Phone: +1 600 123 4567
Email: contact@dorothycollins.com